Google Ads Management
that turns searchers into customers.
A dedicated Google Ads specialist, ad copywriting across every campaign, and the 2026 "Power Pack" structure, all managed for you at a fraction of typical agency costs.
the numbers
Google Ads, Capture existing demand
Your customer has a problem. They search for it. Your ad appears at the exact moment of intent. Google doesn’t need to convince anyone they have a problem, it just needs to show them you’re the right solution. This is why Google Search consistently delivers the highest-intent traffic of any ad platform.
Highest purchase intentMeta Ads, Create demand
Meta shows your ad to people who weren’t thinking about you, and tries to make them care. It works for brand building, retargeting, and broad-appeal products. But it’s a fundamentally different job: you’re interrupting a scroll, not answering a search. Both channels have a place in a full-funnel strategy.
Awareness & considerationGoogle’s automation is powerful. But only if you feed it the right signals.
In 2026, Google’s smart bidding does the heavy lifting, but the algorithm is only as good as the data you give it. Garbage in, garbage out. If your conversion tracking is broken, your bidding optimizes toward the wrong actions and your budget is wasted on signals that don’t correlate with revenue. The same applies to structure: too many campaigns and overlapping keywords create internal competition. Complexity is the enemy of performance. Feedbird fixes both: right structure, right tracking, from day one.
Three things most Google Ads managers get wrong
Feedbird’s Google Ads service is built around the three variables that actually determine campaign performance in 2026.
Clean conversion data. Not just "conversions tracked."
Smart bidding (tCPA or tROAS) is only as good as the conversion data you feed it. Most accounts track page views or form opens, and the algorithm optimizes toward those, not actual purchases or qualified leads. We set up conversion tracking to measure what actually drives revenue. This single change routinely produces the biggest ROAS improvements of anything we do.
The 2026 Power Pack, not seven campaigns fighting each other.
Google’s recommended structure for 2026 is the "Power Pack": Performance Max for broad reach, AI Max for Search for high-intent queries, and Demand Gen for consideration-stage audiences. Most accounts have none of this, they have 5–10 disconnected campaigns with overlapping keywords. We build the right architecture from the start, or rebuild it if you’re coming from a mess.
Ad copy written by someone who knows what Google is actually testing.
Google’s search ads automatically test combinations of your headlines and descriptions, but only the ones you give it. Most businesses provide generic, similar headlines that give the algorithm nothing interesting to test. We write up to 15 distinct headlines per campaign, then use Google’s performance reports to refresh what isn’t working every month.
The 2026 Google Ads Power Pack, built for you
Early adopters of this three-campaign structure report 25–35% better conversion rates compared to single-campaign setups. We implement and manage all three.
Performance Max
Google’s most powerful campaign type, runs across Search, Display, YouTube, Gmail, and Discovery from a single campaign. We configure asset groups, audience signals, and brand exclusions properly so it amplifies strategy rather than wasting budget on autopilot.
AI Max for Search
Google’s fastest-growing AI-powered search product. Captures high-intent queries with AI-driven keyword expansion while keeping visibility into which search terms actually trigger your ads. Pairs with strong ad copywriting for maximum relevance.
Demand Gen
Visually rich campaigns across YouTube, Google Discover, and Gmail, for audiences who know their problem but haven’t chosen a solution yet. Ideal for retargeting warm audiences and staying visible during longer consideration cycles.
Everything your Google campaigns need, handled.
Strategy, copy, structure, bidding, and tracking, handled by one specialist who owns your account.
Ad copywriting, every campaign, every month
Up to 15 unique headlines and 4 descriptions per search ad, testing selling points, keyword themes, and CTAs. You never write a headline, we track what works and replace what doesn’t.
Keyword research & negative keyword management
Proper keyword strategy isn’t just picking the right terms, it’s systematically blocking the wrong ones. We build and maintain a negative keyword list from day one, protecting your budget.
Full campaign setup & Power Pack architecture
We build from scratch, or rebuild your account, using the Power Pack structure, with proper ad groups, audience signals, asset groups, and bidding aligned to your goals.
Smart bidding configuration (tCPA / tROAS)
We configure bidding around your actual business objective, not default settings. Target CPA for lead gen, Target ROAS for e-commerce, and manage budget stability to protect the learning phase.
Conversion tracking setup
The single most impactful thing for Google Ads performance. We set up Google Tag, configure the right conversion actions, and implement Enhanced Conversions so bidding optimizes toward real revenue.
Monthly performance reporting
Clear, readable reports covering CPA, ROAS, CTR, conversion rates, search-term analysis, and spend efficiency. What changed, what we tested, what’s next. No agency-speak, no vanity metrics.
From signup to live campaigns in about a week
Most clients have campaigns live within 5–7 business days. Here’s exactly what happens between sign-up and launch.
Matched with a dedicated specialist
Day 1Your account goes to an experienced PPC specialist with direct experience in your industry. The same person manages your account every month, not a rotating team, not an account manager who forwards questions to someone else.
Account audit & keyword research
Day 2If you have an existing account, we audit it: wasted spend, broken tracking, poor structure, missed opportunities. Starting fresh, we build keyword and competitor analysis from the ground up. We don’t just inherit your problems, we fix them.
Campaign build & RSA copywriting
Day 3We build the full Power Pack, Performance Max, AI Max for Search, Demand Gen, with properly structured asset groups and ad groups. Up to 15 headlines and 4 descriptions per search ad, written from scratch. You review everything before anything goes live.
Tracking verification & launch
Day 4Before we spend a single dollar of your budget, we verify conversion tracking is firing correctly. We test the funnel, confirm the right events are measured, and validate smart bidding is optimizing toward meaningful actions. No guessing, no "it should be working."
Weekly optimization & monthly reporting
Day 5+Your specialist reviews performance every week, search-term reports, pausing low-performing ad variations, updating negative keyword lists, and refreshing ad copy based on what’s converting. You receive a clear monthly report covering results, changes, and what’s planned next.
Managing Google Ads yourself vs. Feedbird
What changes when a dedicated specialist and the Power Pack structure take over.
Social media marketing
pricing & plans.
Build a custom social media marketing package in about 30 seconds. Add the services you want handled, posts, short-form video, ads, design and more, and change your plan anytime.
Pricing is in USD. Your selected plan renews automatically each month, but you can cancel anytime. By subscribing, you agree to our Terms & Conditions and Refund Policy.
Real results, in their
own words.
What changed when small business owners handed social to a team that actually owns it.
"Feedbird creates social media content that's better and more affordable than what we can produce in-house. Went from 6 hours per client to just the 15 minutes needed for review and approval."
"It takes the socials off my hands but still gives me control over the end result given their review process. The onboarding was extremely thorough, there were very few edits required."
"Immigration law isn't exactly known for visually exciting content, but Feedbird proved that wrong. Every post is creative, on-brand, and actually looks good."
"We've been working with Feedbird for a few years now and we continue to be very pleased. They have different creators so things don't get stale."
"Feedbird is hands down the best decision I've made for my business in years. They've completely transformed my social media presence."
"Outstanding content with expert advice. Very happy! The process is easy to follow and I especially appreciate their carousel post add-on."
"I've tried many companies in the past 5 years and none was able to provide the value we get from Feedbird. The content is very relevant even though our industry is niche and technical."
"We used to spend $500 a month for the same service with a different company, so I'm so glad Feedbird exists since they charge only a quarter of that."
"Feedbird has been a total game-changer for my business. They make social media posting effortless and consistent, saving me hours every week."
Frequently asked questions.
Turn Google searches into customers.
A dedicated specialist, proper tracking, and weekly optimization. Book a demo or start today.