Home Services Marketing

The marketing team behind busy home-service pros.

We run the ads, reviews, and content that keep your calendar full, so you can stay on the job, not on your phone. Done by a real team, from $99/mo.

4.9 from 800+ reviews
Home service professional at work
G
4.9
Google reviews
+42
calls this month
SPONSORED · GOOGLE
Emergency Plumber, Open Now
24/7 service · Free estimates · 5★ local team
Call now
// publishing everywhere your customers already are
InstagramTikTokFacebookLinkedInYouTubePinterest
The challenge

Why home-service businesses struggle to stay booked

You are great at the work. Keeping the pipeline full is a different job entirely, and it never stops.

Leads dry up between seasons

Phones ring off the hook one month and go silent the next. Without steady demand, your crew and cash flow swing with the weather.

1
2
12

Competitors outrank you on Google

The jobs go to whoever shows up first in the map pack and search ads. If you are not there, you are invisible at the exact moment someone needs you.

Missed call
Unanswered DM
Lead gone cold

No time to post, reply, or follow up

Between job sites and quotes, marketing falls to the bottom of the list, so calls get missed, reviews never get asked for, and leads slip away.

Feedbird takes all of it off your plate, and turns it into booked jobs.
// our portfolio

Truly great content,
not AI slop.

See all examples
How it works

How we keep your calendar full

A simple, done-for-you system, you approve, we run everything else.

Business profile
B
Bright Plumbing Co.
4.9
Verified
Call trackingON
Form trackingON
01

Audit & local setup

We tune your Google Business Profile, website, and tracking so every click and call is captured from day one.

Tracking live in days
Campaigns
GGoogle AdsLive
LSALocal ServicesLive
MMeta AdsLive
Targeting 6 ZIPs nearby
02

Launch local ads

Google, Local Services, and Meta ads go live, targeted to the exact jobs and neighborhoods you want more of.

Ads live, locally targeted
Inbox
2m ago
"Booked same-day, thank you!"
Auto-reply sent4 min
New bookingFri 9:00
03

Capture & convert

Reviews, fast replies, and follow-ups turn searches into booked appointments instead of missed calls.

More booked jobs
Cost per lead
$2832%
Wk 1Wk 6
04

Optimize & scale

Every week we double down on what books jobs and cut what does not, so cost per lead keeps dropping.

Lower cost per lead
Pricing

Build your home-services marketing stack

Start with the channel that books the most jobs, ads or local SEO, then add reviews, social, and content as you grow. One flat monthly fee, cancel anytime.

// build your plan

Social media marketing
pricing & plans.

Build a custom social media marketing package in about 30 seconds. Add the services you want handled, posts, short-form video, ads, design and more, and change your plan anytime.

Recommended for home servicesLocal searches turn into booked jobs through ads + local SEO. We pre-selected the channels that book the most work, adjust anything below.
FeedbirdEstimate
Monthly plan · billed after approval
Social Media Posts · 10 posts$99
Google Ads Management$499
Managed SEO · $499 budget$499
Includes posting to 1 social set, one of each social channel.
Onboarding & monthly meetings available
14-day money-back, cancel anytime
Subtotal / mofrom$1097
Start with this plan
Send a client or teammate a link to this exact plan.

Pricing is in USD. Your selected plan renews automatically each month, but you can cancel anytime. By subscribing, you agree to our Terms & Conditions and Refund Policy.

3 services selected
from $1097/mo
Start
// verified reviews · 800+

Real results, in their
own words.

What changed when small business owners handed social to a team that actually owns it.

4.6/5· 800+ reviews
// hear it from them
 
Verified customer story
 
Verified customer story
 
Verified customer story
 
Verified customer story
 
Verified customer story
 
Verified customer story
 
Verified customer story
 
Verified customer story

"Feedbird creates social media content that's better and more affordable than what we can produce in-house. Went from 6 hours per client to just the 15 minutes needed for review and approval."

SR
Scott R.
Verified review

"It takes the socials off my hands but still gives me control over the end result given their review process. The onboarding was extremely thorough, there were very few edits required."

KB
Kirstin B.
Verified review

"Immigration law isn't exactly known for visually exciting content, but Feedbird proved that wrong. Every post is creative, on-brand, and actually looks good."

MC
Marina C.
Verified review

"We've been working with Feedbird for a few years now and we continue to be very pleased. They have different creators so things don't get stale."

AN
Alice N.
Verified review

"Feedbird is hands down the best decision I've made for my business in years. They've completely transformed my social media presence."

JM
Jordan M.
Verified review

"Outstanding content with expert advice. Very happy! The process is easy to follow and I especially appreciate their carousel post add-on."

JD
James D.
Verified review

"I've tried many companies in the past 5 years and none was able to provide the value we get from Feedbird. The content is very relevant even though our industry is niche and technical."

MT
Marcus T.
Verified review

"We used to spend $500 a month for the same service with a different company, so I'm so glad Feedbird exists since they charge only a quarter of that."

CP
Chris P.
Verified review

"Feedbird has been a total game-changer for my business. They make social media posting effortless and consistent, saving me hours every week."

AL
Anna L.
Verified review
Why Feedbird

Feedbird vs. the alternatives

Everything a local marketing team does, without the retainer, the contract, or the hiring.

Marketing agency
Freelancer
Doing it yourself
Feedbird
Monthly cost
$2,500+ retainer
$25–60/hr, variable
Your time (the costliest)
From $99/mo, flat
Lead generation
Sometimes
Rarely full-funnel
Hard to sustain
Built in, ads + SEO
Local SEO & map pack
Add-on
Per project
DIY guesswork
Included & managed
Reviews & reputation
Rarely
No
When you remember
Requested & managed for you
Speed to launch
Weeks of onboarding
Depends who you find
Whenever you have time
Live in days
Commitment
6–12 month contract
Re-hire every time
Never-ending
Month-to-month, cancel anytime

Frequently asked questions

Plumbers, HVAC, electricians, roofers, landscapers, cleaners, pest control, garage doors, remodelers, and most local trades. If you serve a local area and rely on calls and bookings, we can help.
Resources

Home-services marketing, explained

Why marketing matters for home services in 2026

Nearly every job now starts with a search. Customers compare a handful of local businesses by their Google rating, reviews, and how fast someone responds, long before they call. Showing up first, looking trustworthy, and replying quickly is the difference between a booked job and a missed one.

The best channels for home-service leads

Google Search and Local Services Ads capture people actively looking right now. A strong Google Business Profile and local SEO win the map pack over time. Meta ads build awareness in your service area, and consistent reviews tie it all together by making every channel convert better.

How much should you spend on marketing?

Most healthy home-service businesses invest 7–10% of revenue into marketing, weighted toward channels with clear ROI like search ads and local SEO. The right number depends on your margins and growth goals, we help you start lean and scale spend only as the leads prove out.

Content that actually books jobs

Before-and-after photos, quick how-to videos, seasonal tips, and real customer reviews build trust faster than polished stock imagery. The goal is not viral content, it is showing prospective customers you do clean, reliable work and that other locals already trust you.

Get started

Let's fill your calendar with booked jobs

Book a 20-minute demo, no pitch deck, no pressure. We'll map out exactly how we'd get you more local leads.