WordStream by LocaliQ review: honest pricing, pros & cons
We’re Feedbird, a done-for-you marketing service trusted by 20,000+ businesses. Here’s our honest review of WordStream by LocaliQ, and why teams switch to us.
Where Feedbird pulls ahead of WordStream by LocaliQ
The differences that actually change your day to day.
Done for you vs do it yourself
One price for the whole service
Active optimization, not a to-do list
Predictable managed pricing
Specialist judgment on targeting
What WordStream by LocaliQ customers actually report
Trustpilot rating sits at 2.3 across 570+ reviews. The dominant themes are obstructive cancellation processes, cards being charged after cancellation requests, and sales promises that outrun what the service delivers.
“Terrible customer service, requested serval times that I to cancel my subscription, but the company keeps trying to charge my credit card.”
“Another lousy company that promises to hone thing and doesn't follow through. I was lied to and now stuck in a commitment with them.”
“Terrible company and performance, but great salesman working from day 1 to get that contract signed.”
“They don't have a cancelation option and if you write to them nobody responds. I have been trying to cancel for weeks.”
“WordStream has helped me focus on the larger PPC marketing strategies and goals by giving me the tools to deal with day-to-day maintenance.”
What you’re really getting with WordStream by LocaliQ
WordStream, now operating under Gannett-backed LocaliQ, is really two offerings under one brand. The first is software: for roughly $49 per month, the platform audits your Google Ads account and surfaces recommended optimizations, which you then apply yourself. The second is managed services: LocaliQ runs local search ad campaigns for you, at custom pricing quoted per business.
The heritage matters here. WordStream built its name on tools and education for small advertisers, and LocaliQ's whole positioning is local small business marketing, so unlike most agencies on this list, the target customer genuinely is the local SMB rather than the mid-market brand.
The fit for the software tier is an owner or in-house marketer who already understands Google Ads and wants a second set of automated eyes on the account. The managed tier fits local businesses that want LocaliQ to run campaigns and are comfortable getting a custom quote.
The honest framing is that $49/mo does not buy management, it buys suggestions. The software flags wasted spend and recommends changes, but someone at your business still has to log in, evaluate each recommendation, and do the work, and the quality of the outcome depends on that person's skill. That is a fundamentally different product from having a specialist run the account, even though both get marketed under the same search terms.
When you do want hands-on help, the managed tier is a custom quote, so the headline $49 price no longer applies and comparison shopping gets harder. There is also a structural incentive for the low-cost software to act as the top of a funnel toward the pricier managed offering. If you have the time and skill to act on recommendations, the software is cheap and reasonable. If you wanted the work done for you, price the managed tier against flat-fee alternatives before signing.
WordStream's software is cheap, but it only recommends changes, you still do the work, and managed campaigns cost extra at custom rates. Feedbird's $499/mo gets a specialist actually running your account.
WordStream by LocaliQ is a fair pick for advertisers with $5k+/mo in spend who need senior management.
We'd genuinely point you their way if that's you. Where teams switch to Feedbird is when they want custom, on-brand work they approve first, a flat published price, and the freedom to cancel any month, without chasing a rep to do it.
On creative work (posts, videos, blogs, email, ad creative). Not happy in the first two weeks, get a refund.
Month to month. Pause or cancel anytime, no notice period and no exit fee.
Nothing goes live until you sign off, and revisions are included every month.
Questions about WordStream by LocaliQ
Straight answers to what buyers ask before choosing between WordStream by LocaliQ and Feedbird.
Enough about WordStream by LocaliQ. Here’s what you get with us.
Top-quality talent
We hire the top 3% of social media creatives across the EU, US & LATAM, vetted and trained in-house for consistent quality.
Genuinely fast
Our platform makes briefing, review and approval effortless, and we work while you sleep to turn posts around quickly.
Flexible & scalable
A subscription model and modular team that flex to any volume, channel or creative need, month to month.
Honest pricing
Tech-streamlined ops with no wastage, so you get agency-grade work from $99/mo with no contract.
Truly great content,
not AI slop.
Social media marketing
pricing & plans.
Build a custom social media marketing package in about 30 seconds. Add the services you want handled, posts, short-form video, ads, design and more, and change your plan anytime.
Pricing is in USD. Your selected plan renews automatically each month, but you can cancel anytime. By subscribing, you agree to our Terms & Conditions and Refund Policy.
Real results, in their
own words.
What changed when small business owners handed social to a team that actually owns it.
"Feedbird creates social media content that's better and more affordable than what we can produce in-house. Went from 6 hours per client to just the 15 minutes needed for review and approval."
"It takes the socials off my hands but still gives me control over the end result given their review process. The onboarding was extremely thorough, there were very few edits required."
"Immigration law isn't exactly known for visually exciting content, but Feedbird proved that wrong. Every post is creative, on-brand, and actually looks good."
"We've been working with Feedbird for a few years now and we continue to be very pleased. They have different creators so things don't get stale."
"Feedbird is hands down the best decision I've made for my business in years. They've completely transformed my social media presence."
"Outstanding content with expert advice. Very happy! The process is easy to follow and I especially appreciate their carousel post add-on."
"I've tried many companies in the past 5 years and none was able to provide the value we get from Feedbird. The content is very relevant even though our industry is niche and technical."
"We used to spend $500 a month for the same service with a different company, so I'm so glad Feedbird exists since they charge only a quarter of that."
"Feedbird has been a total game-changer for my business. They make social media posting effortless and consistent, saving me hours every week."
See if Feedbird is the smarter switch from WordStream by LocaliQ.
Grab a free 20-minute call. We’ll learn about your business, show you real work in your space, and tell you honestly whether we’re a fit, no pitch deck, no pressure.
- A real conversation, not a hard pitch20 minutes: the platform, examples from your industry, and pricing.
- See examples from your industryReal Feedbird work, in your space, on the call.
- Walk away with a clear plan & priceNo obligation, month-to-month, cancel anytime.
Compare against another service
Every alternative to Feedbird, grouped by how you’d get social done.
